The International Nail Expo in Tokyo is the largest nail art expo in the world. Trend-setting manicurists from all over Japan came to style and design glamorous art for nails. Lets see more of this growing trend from NTD’s Liliana Yap.
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Just painting nails is a thing of the past. In Japan, designing nails with piercings, textured motifs, glitter, crystals, beads, and other stunning accessories is the hottest trend. These stunning works of art are created by nail artists trained and certified at nail academies throughout Japan.
[Shouko Kainuma, SS Nail Nagoya]:
First, I went to (nail art) school, graduated, then I worked in a nail salon. Now we have our own nail art shop called SS Nail. I like makeup and being fashionable and I always wanted to make people happy.
Japan Nailist Association is working to popularize nail art by organizing nail art seminars, festivals, contests, and even proficiency tests for this growing fashion.
[Mihori Kinoshita, Japan Nailist Association]:
The contest we have today is a very important event in Japan and we will continue to promote it. Also, several celebrities are here to be this years Nail Queen; this promo-event is aimed to expand nail art’s popularity.
J-pop artist Koda Kumi was selected as one of this years Nail Queen at the Nail Queen Award Ceremony. Her nail art is inspired by traditional kimonos from her hometown, Kyoto.
Im Liliana Yap, NTD News, Tokyo, Japan.